Guy Takeo Kawasaki (born August 30, 1954) is an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism.
From March 2015 until December 2016, Kawasaki sat on the Wikimedia Foundation Board of Trustees, the non-profit operating entity of Wikipedia.
Kawasaki has also written a number of books including The Art of Social Media (2014) and Database 101 (1991).
Video Guy Kawasaki
Early life
Guy Kawasaki was born in Honolulu, Hawaii to Duke Takeshi Kawasaki (d. 2015) and Aiko Kawasaki. His family lived in a tough part of Honolulu called Kalihi Valley. His father, Duke once served as a fireman, real estate broker, state senator, and government official while his mother was a housewife. He attended ?Iolani School and graduated in 1972.
Kawasaki graduated from Stanford University in 1976 with a Bachelor of Arts degree in psychology. He then attended law school at UC Davis, but quit after about a week of classes when he realized that he hated law school. In 1977, he enrolled in the UCLA Anderson School of Management, where he earned an MBA degree. While there, Kawasaki also worked at a jewelry company, Nova Stylings. Kawasaki observed, "The jewelry business is a very, very tough business, tougher than the computer business... I learned a very valuable lesson: how to sell."
Maps Guy Kawasaki
Career
In 1983, Kawasaki got a job at Apple through his Stanford roommate, Mike Boich. He was Apple's chief evangelist for four years. In a 2006 podcast interview on the online site Venture Voice, Kawasaki said, "What got me to leave is basically I started listening to my own hype, and I wanted to start a software company and really make big bucks." In 1987 he was hired to lead ACIUS, the U.S. subsidiary of France-based ACI, which published an Apple database software system called 4th Dimension.
Kawasaki left ACIUS in 1989 to further his writing and speaking career. In the early 1990s he wrote columns that were featured in Forbes and MacUser magazines. He also founded another company, Fog City Software, which created Emailer, an email client that sold to Claris.
He returned to Apple as an Apple Fellow in 1995. In 1998, he was a co-founder of Garage Technology Ventures, a venture capital firm that has made investments in Pandora Radio, Tripwire, The Motley Fool and D.light Design. In 2007, he founded Truemors, a free-flow rumor mill, that sold to NowPublic. He is also a founder at Alltop, an online magazine rack.
In March 2013 Kawasaki announced he would be joining Google as an advisor to Motorola. His role was to create a Google+ mobile device community.
In April 2014, Kawasaki became the chief evangelist of Canva. It is a free graphic-design website, for non-designers as well as professionals, founded in 2012.
On March 24, 2015, the Wikimedia Foundation announced Kawasaki had joined the foundation's board of trustees. He stood down at the end of December 2016.
On April 25, 2017, Jimmy Wales' new Wikitribune mentioned him as an adviser.
Personal life
Kawasaki and his wife Beth have four children, Nicodemus ("Nic"), Noah, Nohemi, and Nate. Nohemi and Nate, a pair of biological sister and brother, were adopted by them from Guatemala.
Bibliography
- The Macintosh Way (1990) ISBN 0-06-097338-2
- Database 101 (1991) ISBN 0-938151-52-5
- Selling the Dream (1992) ISBN 0-88730-600-4
- The Computer Curmudgeon (1993) ISBN 1-56830-013-1
- Hindsights (1995) ISBN 0-446-67115-0
- How to Drive Your Competition Crazy (1995) ISBN 0-7868-6124-X
- Rules for Revolutionaries (2000) ISBN 0-88730-995-X
- The Art of the Start (2004) ISBN 1-59184-056-2
- Reality Check (2008) ISBN 1-59184-223-9
- Enchantment: The Art of Changing Hearts, Minds, and Actions. (2011) Portfolio Penguin, London. ISBN 1-59184-379-0
- What the Plus! Google+ for the rest of us. (2012) (Only available on Amazon Kindle, iBooks and on Google Play)
- APE: Author, Publisher, Entrepreneur--How to Publish a Book. (2013) (Guy Kawasaki; Shawn Welch) Nononina Press ISBN 978-0-9885231-0-4
- The Art of Social Media: Power Tips for Power Users (2015) (Guy Kawasaki; Peg Fitzpatrick) ISBN 978-0241199473
- The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything (2015) Portfolio ISBN 978-1591847847
References
External links
- Official website
- Alltop.com co-founder
- Guy Kawasaki on IMDb
Source of the article : Wikipedia
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